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Boss Alive Eau de Parfum by Hugo Boss is a Woody Aromatic fragrance for women. This is a new fragrance. Boss Alive Eau de Parfum was launched in 2020. The nose behind this fragrance is Annick Menardo. Top notes are Madagascar Vanilla, Plum, Apple, Cinnamon and Black Currant; middle notes are Jasmine Sambac and Thyme; base notes are Woodsy Notes, Cedar, Sandalwood and Olive Tree.


The new edition, BOSS ALIVE Eau de Parfum, is designed to celebrate the bliss of being immersed in the moment. “A new female scent inspired by women who make bold moves, ALIVE is defined by its addictive femininity, magnetism and strength; characteristics the BOSS Woman draws on each day as she creates her own definition of success.” A phenomenal fruity explosion: “A sparkling burst of fruits at the top of this scent offers a radiant and addictive start that promotes a passionate state of mind in its wearer. With crunchy and energetic notes of Apple mingling together with playful and sharp Blackcurrant, sun-kissed Plum and warm Cinnamon, the sweet and fruity character of the scent is expressed at all moments – acting as a reminder that life can be a source of endless happiness if lived vibrantly. The addition of natural Madagascan Vanilla, deliciously sweet in many facets, rapidly develops and becomes a marker of the perfume, a symbol of the joie de vivre that the ALIVE woman possesses.”

Additional information

Brand of Fragrance

Hugo Boss


For Her

Olfactive Families

Aromatic Woody

Types of Fragrance

Eau de Parfum

Volume of Fragrance